Sneak Peek of The Board (Opening February 1st, from Adam Mesnick of Deli Board)

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Behold, the “breakwich” from The Board! Photo: Grace Sager Photography.

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One of The Board’s “breakwich” combos, with a sausage patty and American cheese on a poppy seed roll. Photo: © tablehopper.com.

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Take a look at these everything bagels, flown in from NYC! They taste as good as they look. Photo: Grace Sager Photography

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The Board hot dog (grilled, with “habakraut,” onion, brown mustard, poppy seed bun). Photo: Grace Sager Photography.

Do you follow @tablehopper on Instagram? If so, I was probably torturing you yesterday with a pic of my breakfast sandwich from the soon-to-open ~THE BOARD~, another daytime sandwich spot from Adam Mesnick of Deli Board (he also was behind 1058 Hoagie and Rye Project). He’s opening The Board on Thursday February 1st in the former Fenix/TBD space in SoMa and will be offering breakfast and lunchy sandwich options, with some new combos and an eye on affordability.

Let’s talk breakfast first. Mesnick has the egg on a roll down pat, complete with runny egg, American cheese, and your choice of a poppy or sesame roll from Panorama. Or maybe you want a sausage patty instead of crisp and smoky bacon, or avocado…or Muenster cheese or… There are so many possible combos. Take your pick from the different sections, and luckily all the breakfast sandwiches come with his house Board sauce (all $9—which I find about a buck or two too high, but that’s SF).

And then there’s the everything bagel he’s flying in from New York (it’s a secret—trust, I tried to find out where), and then baking them off in the morning. I just want to say it’s one of the better bagel egg sandwiches I’ve had in town—it had so much flavor! That bagel will hit the spot, I’m telling you. Great texture. It made me happy. It tasted like New York! So yeah, I’ll pay $9 for a BEC with that bagel and a sausage patty.

He’s also going to be working out that griddle with grilled cheese sandwiches, plus a Board cheesesteak ($12) with a little onion, white American cheese, cherry peppers, Board sauce, on an Amoroso roll; his East Coast Italian style-hoagie (which I love), the #1, with Genoa salami, capicola, mortadella, provolone, cherry peppers, shredduce, salt and pepper, onion, and house dressing. There will also be falafel ($11), a hot dog ($6-$7), salads ($9-$12), soups ($4), and sides, including Board rolls (2 for $7). And don’t tell your cardiologist about the pepperoni, provolone, and marinara—all fried in an egg roll wrap. You’ll always want to check the board for specials. A cheeseburger is also in the works.

There are a lot of seats available, 48 total, and outdoor seating will be coming too. He designed the space to look like a classic diner/luncheonette, with subway tile, Deco pendant lights, and other vintage touches. Hours will be Mon-Fri 9:30am-2:30pm. 1077 Mission St. at 7th St.